:root {
  --navy: #0c2d4f;
  --navy-2: #163b61;
  --orange: #f58220;
  --slate: #65727c;
  --stone: #8b7767;
  --white: #ffffff;
  --paper: #f4f7f9;
  --line: #dce5ec;
  --muted: #5d7187;
  --header: 84px;
  --pad: clamp(24px, 5vw, 82px);
  --content: 1440px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  color: var(--navy);
  background: var(--white);
  font-family: -apple-system, BlinkMacSystemFont, "SF Pro Text", "Segoe UI", Helvetica, Arial, sans-serif;
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
a { color: inherit; }
button { font: inherit; }
em { color: inherit; font-style: normal; font-weight: 350; }

.scroll-progress { position: fixed; z-index: 100; inset: 0 0 auto; height: 3px; background: transparent; pointer-events: none; }
.scroll-progress span { display: block; width: 0; height: 100%; background: var(--orange); }

.site-header {
  position: fixed; z-index: 90; top: 0; left: 0; right: 0; height: var(--header);
  display: grid; grid-template-columns: minmax(200px, 290px) 1fr auto; align-items: center;
  gap: 24px; padding: 0 var(--pad); background: rgba(255,255,255,.96); border-bottom: 1px solid var(--line);
}
.original-logo { position: relative; z-index: 2; width: min(250px, 22vw); padding: 8px 12px 8px 0; background: var(--white); }
.original-logo img { width: 100%; }
.header-context { justify-self: center; display: flex; gap: 18px; font-size: 11px; letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.header-index { color: var(--navy); font-weight: 700; }
.site-nav { display: flex; gap: 24px; align-items: center; }
.site-nav a { font-size: 12px; text-decoration: none; }
.site-nav a:hover, .site-nav a:focus-visible { color: var(--orange); }
.menu-button { display: none; border: 0; background: none; color: var(--navy); }

main { overflow: hidden; }
section { position: relative; }
.section-track { scroll-margin-top: calc(var(--header) + 12px); }
.hero, .principle, .labels-intro, .ecosystem, .rules, .next-step { padding-inline: var(--pad); }
.hero, .principle, .labels-intro, .ecosystem, .rules { width: 100%; max-width: var(--content); margin-inline: auto; }

.hero { min-height: 100svh; padding-top: calc(var(--header) + 64px); padding-bottom: 72px; display: grid; grid-template-columns: minmax(0,.92fr) minmax(0,1.08fr); gap: clamp(40px, 6vw, 96px); align-items: center; }
.eyebrow { margin: 0 0 24px; display: flex; align-items: center; gap: 12px; font-size: 11px; font-weight: 750; letter-spacing: .12em; text-transform: uppercase; }
.eyebrow span { width: 36px; height: 3px; background: var(--orange); }
.eyebrow.light { color: #fff; }
.hero h1 { margin: 0; max-width: 820px; font-size: clamp(50px, 5.65vw, 92px); line-height: .95; letter-spacing: -.057em; text-wrap: balance; }
.hero h1 em { display: inline-block; margin-top: 10px; }
.hero-intro { max-width: 610px; margin: 34px 0 32px; font-size: clamp(17px, 1.3vw, 22px); line-height: 1.55; color: var(--muted); }
.text-link { display: inline-flex; gap: 18px; align-items: center; padding-bottom: 7px; font-size: 13px; font-weight: 700; text-decoration: none; border-bottom: 1px solid var(--navy); }
.text-link span { color: var(--orange); }

.hero-visual { min-width: 0; min-height: 590px; display: flex; flex-direction: column; justify-content: center; }
.lockup { --accent: var(--orange); min-width: 0; display: inline-flex; align-items: center; gap: 14px; color: var(--navy); }
.mark-wrap { position: relative; display: block; width: 110px; flex: 0 0 auto; }
.mark-wrap img { width: 100%; }
.lockup-rule { flex: 0 0 3px; width: 3px; height: 70px; background: var(--accent); }
.lockup strong { min-width: 0; font-family: "Arial Narrow", "Roboto Condensed", Impact, sans-serif; font-size: 48px; line-height: .86; letter-spacing: -.035em; white-space: nowrap; }
.lockup-large .mark-wrap { width: 185px; }
.lockup-large .lockup-rule { height: 118px; }
.lockup-large { width: 100%; }
.lockup-large strong { font-size: clamp(54px, 4.8vw, 80px); }
.lockup.inverse { color: white; }
.branch-system { position: relative; height: 118px; margin: 52px 22px 0 22px; border-top: 2px solid var(--navy); }
.branch { position: absolute; top: 0; width: 2px; height: 68px; background: var(--navy); }
.branch-a { left: 0; }.branch-b { left: 33.333%; }.branch-c { left: 66.666%; }.branch-d { right: 0; }
.node { position: absolute; top: 63px; width: 12px; height: 12px; border-radius: 50%; transform: translateX(-5px); }
.node-a { left: 0; background: var(--orange); }.node-b { left: 33.333%; background: var(--slate); }.node-c { left: 66.666%; background: var(--stone); }.node-d { right: -5px; background: var(--white); border: 2px solid var(--navy); }
.hero-labels { display: grid; grid-template-columns: repeat(4,minmax(0,1fr)); margin: -26px -34px 0 -12px; gap: 12px; }
.hero-labels span { text-align: center; font-family: "Arial Narrow", Impact, sans-serif; font-size: clamp(15px, 1.4vw, 23px); font-weight: 800; text-transform: uppercase; }
.hero-labels .future-label { color: var(--muted); }
.measure-caption { margin-top: 62px; padding-top: 14px; border-top: 1px solid var(--line); font-size: 10px; letter-spacing: .32em; text-align: center; }

.principle { padding-top: 120px; padding-bottom: 130px; }
.section-heading h2 { max-width: 1040px; margin: 0; font-size: clamp(40px, 4.8vw, 72px); line-height: 1.04; letter-spacing: -.052em; text-wrap: balance; }
.principle-grid { margin-top: 72px; display: grid; grid-template-columns: 1.05fr .95fr .85fr; border: 1px solid var(--line); }
.principle-grid article { min-height: 440px; padding: 34px; border-right: 1px solid var(--line); }
.principle-grid article:last-child { border-right: 0; }
.card-label { font-size: 10px; font-weight: 750; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); }
.principle-grid p { margin: 28px 0 0; font-size: 15px; line-height: 1.65; color: var(--muted); }
.original-logo-large { min-height: 235px; display: flex; align-items: center; }
.mark-study { position: relative; height: 235px; display: flex; align-items: center; justify-content: center; }
.mark-study img { width: 180px; }
.study-point { position: absolute; right: 0; bottom: 35px; padding: 7px 10px; color: #fff; background: var(--orange); font-size: 9px; text-transform: uppercase; letter-spacing: .08em; }
.study-line { position: absolute; height: 1px; background: var(--navy); transform-origin: left; }
.line-one { width: 100px; left: 54%; top: 57%; transform: rotate(29deg); }
.line-two { width: 70px; left: 76%; top: 70%; transform: rotate(90deg); }
.measure-demo { position: relative; height: 180px; margin-top: 42px; border-top: 2px solid var(--navy); }
.measure-demo span, .measure-demo i { position: absolute; top: -1px; width: 1px; background: var(--navy); }
.measure-demo span { left: 0; height: 22px; background: var(--orange); width: 4px; }
.measure-demo i { height: 11px; }
.measure-demo i:nth-child(2) { left: 12.5%; }.measure-demo i:nth-child(3) { left: 25%; height: 18px; }.measure-demo i:nth-child(4) { left: 37.5%; }.measure-demo i:nth-child(5) { left: 50%; height: 18px; }.measure-demo i:nth-child(6) { left: 62.5%; }.measure-demo i:nth-child(7) { left: 75%; height: 18px; }.measure-demo i:nth-child(8) { left: 87.5%; }.measure-demo i:nth-child(9) { right: 0; height: 22px; }
.system-card blockquote { margin: -40px 0 0; font-size: 25px; line-height: 1.35; font-weight: 650; }

.parent-brand { max-width: none; min-height: 780px; display: grid; grid-template-columns: 1.2fr .8fr; background: var(--navy); }
.parent-image { position: relative; min-height: 780px; overflow: hidden; }
.parent-image > img { width: 100%; height: 100%; object-fit: cover; }
.facade-sign { position: absolute; top: 18%; right: 8%; width: min(420px, 45%); padding: 22px 26px; background: rgba(12,45,79,.94); }
.facade-sign .mark-wrap { width: 92px; }.facade-sign .lockup-rule { height: 60px; }.facade-sign .lockup strong { font-size: 38px; }
.parent-copy { padding: 100px clamp(38px, 6vw, 100px); color: #fff; display: flex; flex-direction: column; justify-content: center; }
.parent-copy h2 { margin: 0; max-width: 600px; font-size: clamp(46px, 4.6vw, 72px); line-height: 1.02; letter-spacing: -.052em; text-wrap: balance; }
.parent-copy > p { max-width: 570px; margin: 32px 0; color: #dbe5ed; font-size: 18px; line-height: 1.65; }
.role-list { margin: 20px 0 0; border-top: 1px solid #365571; }
.role-list div { display: grid; grid-template-columns: 120px 1fr; gap: 20px; padding: 17px 0; border-bottom: 1px solid #365571; }
.role-list dt { color: #93a8bb; font-size: 11px; text-transform: uppercase; letter-spacing: .1em; }.role-list dd { margin: 0; font-size: 14px; }

.labels-intro { padding-top: 135px; padding-bottom: 68px; }
.section-intro { max-width: 700px; margin: 30px 0 0; font-size: 18px; line-height: 1.65; color: var(--muted); }
.label-switcher { display: flex; margin-top: 60px; border-bottom: 1px solid var(--line); }
.label-switcher button { --accent: var(--orange); flex: 1; padding: 22px 12px; border: 0; border-top: 3px solid transparent; color: var(--muted); background: transparent; font-family: "Arial Narrow", Impact, sans-serif; font-size: 20px; font-weight: 800; text-transform: uppercase; cursor: pointer; }
.label-switcher button.active, .label-switcher button:hover { color: var(--navy); border-top-color: var(--accent); background: var(--paper); }

.brand-chapter { --accent: var(--orange); max-width: none; min-height: 760px; display: grid; grid-template-columns: 1.12fr .88fr; border-top: 1px solid var(--line); }
.brand-orange, .brand-teal, .brand-blue { --accent: var(--orange); }
.chapter-image { position: relative; min-height: 760px; overflow: hidden; }
.chapter-image > img { width: 100%; height: 100%; object-fit: cover; }
.chapter-copy { min-width: 0; padding: 85px clamp(40px, 5.5vw, 92px); display: flex; flex-direction: column; justify-content: center; background: var(--paper); }
.chapter-number { margin-bottom: 40px; color: var(--accent); font-size: 13px; font-weight: 800; }
.concept-lockup { width: 100%; }
.concept-lockup .mark-wrap { width: 86px; }.concept-lockup .lockup-rule { height: 55px; }.concept-lockup strong { font-size: clamp(28px, 2.25vw, 40px); }
.chapter-copy h3 { margin: 48px 0 0; max-width: 600px; font-size: clamp(40px, 4vw, 62px); line-height: 1.04; letter-spacing: -.048em; text-wrap: balance; }
.chapter-copy > p { max-width: 610px; margin: 28px 0; color: var(--muted); font-size: 17px; line-height: 1.65; }
.chapter-copy ul { margin: 6px 0 0; padding: 0; list-style: none; }
.chapter-copy li { position: relative; margin: 14px 0; padding-left: 24px; font-size: 14px; }
.chapter-copy li::before { content: ""; position: absolute; left: 0; top: .5em; width: 8px; height: 8px; border-radius: 50%; background: var(--accent); }
.application-sign { position: absolute; left: 7%; bottom: 8%; width: min(520px, 68%); padding: 28px 34px; }
.white-sign { background: rgba(255,255,255,.94); }.navy-sign { background: rgba(12,45,79,.94); }.compact-sign { width: min(400px, 60%); }
.original-wordmark { width: 100%; }.application-sign small { display: block; margin-top: 12px; color: var(--muted); font-size: 8px; letter-spacing: .28em; }
.application-sign .mark-wrap { width: 66px; }.application-sign .lockup-rule { display: none; }.application-sign .lockup { gap: 10px; }.application-sign .lockup strong { font-size: clamp(21px, 2vw, 30px); }

.ecosystem { padding-top: 135px; padding-bottom: 135px; }
.browser-stage { margin-top: 68px; display: grid; grid-template-columns: 1.35fr .65fr; gap: 34px; align-items: center; }
.browser-main { overflow: hidden; border-radius: 8px; box-shadow: 0 24px 70px rgba(12,45,79,.16); }
.browser-bar { height: 42px; padding: 0 16px; display: flex; align-items: center; gap: 8px; background: #e9eef2; }
.browser-bar i { width: 8px; height: 8px; border-radius: 50%; background: #b7c3cc; }.browser-bar span { margin-left: 12px; color: var(--muted); font-size: 10px; }
.browser-content { min-height: 440px; padding: 36px 44px; color: #fff; background: var(--navy); }
.mini-nav { display: flex; justify-content: space-between; color: #fff; font-size: 8px; font-weight: 700; }.mini-nav span { color: #9eb0c0; }
.browser-content h3 { margin: 110px 0 12px; font-size: clamp(38px, 4vw, 64px); letter-spacing: -.05em; }.browser-content p { color: #dce5ec; }.browser-content button { margin-top: 22px; padding: 14px 18px; border: 0; color: white; background: var(--orange); font-size: 9px; font-weight: 800; }
.mini-measure { height: 1px; margin-top: 80px; background: #698197; }
.route-stack { display: grid; gap: 18px; }
.route-stack article { --accent: var(--orange); padding: 28px 28px 28px 34px; border-left: 5px solid var(--accent); background: var(--paper); }
.route-stack b, .route-stack span { display: block; }.route-stack b { font-family: "Arial Narrow", Impact, sans-serif; font-size: 20px; }.route-stack span { margin-top: 8px; color: var(--muted); font-size: 12px; }
.route-stack .route-more { --accent: var(--navy); border-left-style: dotted; background: var(--white); outline: 1px dashed var(--line); }

.rules { padding-top: 125px; padding-bottom: 125px; display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(50px, 9vw, 150px); }
.rules-copy h2 { margin: 0; font-size: clamp(46px, 4.8vw, 72px); line-height: 1.04; letter-spacing: -.052em; text-wrap: balance; }
.rules-copy > p:last-child { margin: 30px 0 0; max-width: 610px; color: var(--muted); font-size: 17px; line-height: 1.7; }
.rules-visual { border-top: 1px solid var(--line); }
.palette-row { display: grid; grid-template-columns: 42px 1fr auto; align-items: center; gap: 18px; padding: 20px 0; border-bottom: 1px solid var(--line); }
.palette-row > span { width: 36px; height: 36px; border-radius: 50%; }.palette-row .navy { background: var(--navy); }.palette-row .orange { background: var(--orange); }.palette-row .slate { background: var(--slate); }.palette-row .stone { background: var(--stone); }
.palette-row b { font-size: 13px; }.palette-row small { color: var(--muted); font-size: 10px; }
.do-dont { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; margin-top: 32px; background: var(--line); border: 1px solid var(--line); }
.do-dont div { padding: 26px; background: var(--paper); }.do-dont strong { font-size: 13px; }.do-dont p { color: var(--muted); font-size: 12px; line-height: 1.55; }

.next-step { min-height: 860px; max-width: none; padding-top: 120px; padding-bottom: 68px; color: #fff; background: var(--navy); }
.next-copy, .steps, .closing-lockup, .closing-line { max-width: calc(var(--content) - 2 * var(--pad)); margin-left: auto; margin-right: auto; }
.next-copy h2 { max-width: 950px; margin: 0; font-size: clamp(52px, 6vw, 92px); line-height: .98; letter-spacing: -.055em; }
.next-copy > p:last-child { max-width: 700px; margin: 34px 0; color: #dce5ec; font-size: 18px; line-height: 1.65; }
.steps { display: grid; grid-template-columns: repeat(3,1fr); margin-top: 66px; border-top: 1px solid #365571; border-bottom: 1px solid #365571; }
.steps li { display: flex; gap: 20px; padding: 28px 26px 28px 0; border-right: 1px solid #365571; list-style: none; }.steps li:last-child { border-right: 0; padding-left: 26px; }.steps li:nth-child(2) { padding-left: 26px; }
.steps span { display: grid; place-items: center; flex: 0 0 32px; height: 32px; border-radius: 50%; color: var(--navy); background: var(--orange); font-size: 9px; font-weight: 800; }
.steps b { font-size: 13px; }.steps p { margin: 8px 0 0; color: #aebdca; font-size: 11px; line-height: 1.5; }
.closing-lockup { margin-top: 70px; }.closing-lockup .mark-wrap { width: 100px; }.closing-lockup .lockup-rule { height: 62px; }.closing-lockup strong { font-size: 42px; }
.closing-line { margin-top: 24px; color: #aebdca; font-size: 9px; letter-spacing: .32em; }

.reveal { opacity: 0; transform: translateY(22px); transition: opacity .7s ease, transform .7s cubic-bezier(.2,.7,.2,1); }
.reveal.is-visible { opacity: 1; transform: none; }

@media (max-width: 1050px) {
  .site-header { grid-template-columns: 220px 1fr auto; }
  .site-nav { position: absolute; top: var(--header); right: 0; width: 250px; padding: 24px; display: none; flex-direction: column; align-items: flex-start; background: white; border: 1px solid var(--line); }
  .site-nav.open { display: flex; }.menu-button { display: block; }
  .hero { grid-template-columns: 1fr; }.hero-visual { min-height: 450px; }
  .principle-grid { grid-template-columns: 1fr 1fr; }.principle-grid article:nth-child(2) { border-right: 0; }.principle-grid article:last-child { grid-column: 1 / -1; border-top: 1px solid var(--line); }
  .parent-brand, .brand-chapter { grid-template-columns: 1fr; }.parent-image, .chapter-image { min-height: 620px; }.parent-copy, .chapter-copy { min-height: 600px; }
  .browser-stage, .rules { grid-template-columns: 1fr; }
}

@media (max-width: 680px) {
  :root { --header: 72px; --pad: 22px; }
  .site-header { grid-template-columns: 1fr auto; gap: 10px; overflow: hidden; }.original-logo { width: 190px; max-width: calc(100vw - 112px); padding-block: 10px; }.header-context { display: none; }
  .hero { padding-top: 122px; min-height: auto; }.hero h1 { font-size: 52px; }.hero-intro { font-size: 17px; }
  .hero-visual { min-height: 370px; }.lockup-large .mark-wrap { width: 110px; }.lockup-large .lockup-rule { height: 72px; }.lockup-large strong { font-size: 48px; }
  .branch-system { margin: 42px 8px 0; }.hero-labels { margin-left: -12px; margin-right: -12px; gap: 4px; }.hero-labels span { font-size: 10px; line-height: 1.15; }
  .principle { padding-top: 90px; }.principle-grid { grid-template-columns: 1fr; }.principle-grid article { min-height: auto; border-right: 0; border-bottom: 1px solid var(--line); }.principle-grid article:last-child { grid-column: auto; }
  .original-logo-large, .mark-study { min-height: 190px; }
  .parent-image, .chapter-image { min-height: 470px; }.parent-copy, .chapter-copy { padding: 70px 24px; min-height: 560px; }
  .facade-sign { right: 5%; width: 64%; padding: 14px; }.facade-sign .mark-wrap { width: 55px; }.facade-sign .lockup-rule { height: 38px; }.facade-sign .lockup strong { font-size: 23px; }
  .section-heading h2, .rules-copy h2 { font-size: 43px; }.labels-intro { padding-top: 90px; }
  .label-switcher { overflow-x: auto; }.label-switcher button { min-width: 145px; font-size: 16px; }
  .application-sign { left: 5%; width: 86%; padding: 18px; overflow: hidden; }.application-sign .mark-wrap { width: 52px; }.application-sign .lockup-rule { display: none; }.application-sign .lockup { gap: 9px; }.application-sign .lockup strong { font-size: 21px; }
  .chapter-copy h3 { font-size: 44px; }.concept-lockup .mark-wrap { width: 70px; }.concept-lockup .lockup-rule { height: 45px; }.concept-lockup strong { font-size: 28px; }
  .ecosystem { padding-top: 90px; }.browser-content { min-height: 360px; padding: 24px; }.mini-nav span { display: none; }.browser-content h3 { margin-top: 90px; font-size: 44px; }
  .do-dont { grid-template-columns: 1fr; }.steps { grid-template-columns: 1fr; }.steps li, .steps li:nth-child(2), .steps li:last-child { padding: 24px 0; border-right: 0; border-bottom: 1px solid #365571; }
  .next-step { min-height: auto; }.next-copy h2 { font-size: 50px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
}